Why Pharma needs to switch from Mass Marketing to CLM – Closed Loop Marketing?
The social, demographic and economic context in which the pharmaceutical industry operates is changing dramatically,
In 2014, think Beyond Excel based Daily Reporting(DCR) for your MRs
Daily Call Reporting in Excel sheet Excel is a powerful & ubiquitous analytical tool for
A Day in the life of a Medical Sales Representative (MR) in India
Indian pharmaceutical industry is one of the fast growing sectors of the Indian economy and