Sales representatives in the healthcare industry are expected to manage their “territories” as if they
What is Market Research? Market research and marketing research are often confused and used interchangeably.
The pharmaceutical industry is fast changing due to the expensive promotion and research & development
Today, pharma sales rep must be very well informed about the indications, contraindications and interactions
The social, demographic and economic context in which the pharmaceutical industry operates is changing dramatically,
Daily Call Reporting in Excel sheet Excel is a powerful & ubiquitous analytical tool for
Sales Force Effectiveness is a strategy that enables the sales force to target bulk of